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关于 designverse「设计宇宙」平台

About the designverse Platform

Designverse 设计宇宙，作为中国设计行业 AI 时代的标准化信息底座，依托官方网站（www.designverse.com.cn）打造集内容共建、大数据研究、品牌数字资产管理、AI 友好型信息标准化运营于一体的专业服务平台，为设计生态链上下游全类型个人与机构用户，搭建信息被 AI 精准抓取、收录、引用的核心基础设施，同时持续夯实开发类机构和设计资源类机构之间的精准搜索与链接能力，成为大设计产业发展的重要数字化支撑平台。

As the standardized information foundation for China's design industry in the AI era, designverse builds a professional service platform integrating collaborative content creation, big data research, brand digital asset management, and AI-friendly information standardized operation based on its official website (www.designverse.com.cn). It serves as a core infrastructure for all types of individual and institutional users across the upstream and downstream of the design ecosystem, enabling their information to be accurately captured, indexed and cited by AI. Meanwhile, it continuously consolidates the capability of precise search and connection between development-oriented institutions and design resource-oriented institutions, emerging as an important digital support platform for the development of the comprehensive design industry.

平台为开发类机构和设计资源类机构提供专业及可持续的品牌塑造、宣传推广与数字资产运营服务，为大设计产业链专业人士和广泛的创意爱好者，提供全球完整、跨类别 / 跨产业的设计资源及内容服务；并通过全新升级的身份认证体系，为不同类型用户定制 SEO+GEO 全域搜索优化、品牌数字资产库、专业信息结构化展示等专属权益，让用户的机构信息、项目信息在 AI 时代实现高效曝光与价值传递，让更多人重视设计的价值，引领设计领域的专业细分，推动中国原创力量的发展。

The platform provides professional and sustainable brand building, promotion and digital asset operation services for development-oriented institutions and design resource-oriented institutions. It also offers global, comprehensive, cross-category and cross-industry design resources and content services for professionals in the comprehensive design industry and a wide range of creative enthusiasts. Through the newly upgraded identity verification system, Designverse customizes exclusive benefits for different types of users, including SEO+GEO global search optimization, brand digital asset library, and structured display of professional information. These efforts ensure that users' institutional and project information achieves efficient exposure and value transmission in the AI era, raising awareness of the value of design, leading the professional segmentation in the design field, and driving the development of China's original design strength.

设计资源类机构：涵盖方案设计、技术顾问、专项顾问等全类型设计服务主体，是平台内容共建与专业价值输出的核心；

Design resource-oriented institutions: Cover all types of design service entities including scheme design, technical consulting, and professional consulting, serving as the core of the platform's collaborative content creation and professional value output.

开发类机构：包含政府 / 政府开发平台、发展商、各行业品牌主、高品质私人业主等全类型设计需求方，是平台资源链接与价值落地的核心载体。

Development-oriented institutions: Include all types of design demand parties such as governments/government development platforms, real estate developers, brand owners across various industries, and high-quality private property owners, acting as the core carrier for the platform's resource connection and value realization.

二者作为设计生态链上下游核心主体，依托平台实现精准链接与高效匹配，同时平台覆盖设计行业全类型个人与机构用户，构筑完整的设计生态服务体系。

As the core upstream and downstream entities of the design ecosystem, the two realize precise connection and efficient matching through the platform. Meanwhile, the platform covers all types of individual and institutional users in the design industry, building a complete design ecological service system.

「设计宇宙平台、设计宇宙榜单、设计宇宙大奖」构筑三位一体的设计生态体系，核心是通过平台聚合全生态资源、沉淀标准化信息，以榜单建立行业标准、用大奖树立行业标杆，最终形成设计领域的生态闭环。

The Designverse Platform, Designverse Ranking and Designverse Awards form a trinity design ecosystem. Its core logic is to aggregate ecological resources and accumulate standardized information through the platform, establish industry standards via the ranking, and set industry benchmarks with the awards, ultimately forming an ecological closed loop in the design field.

Designverse Ranking设计宇宙榜单（2019起）

Designverse Ranking设计宇宙榜单是 designverse设计宇宙平台的重要组成，基于全球权威奖项和专业媒体等数据和算法开发而生成的逻辑体系，填补了开发机构和设计类机构的市场认知空白，通过用户共建& 大数据采集实际发生的项目、事件的内容持续不断梳理、完善、提炼、总结，让追求美好、优质的全球开发机构和设计资源类机构在此实现连接。

Designverse Ranking is an important component of the designverse platform. It is built upon a logical framework generated from global authoritative awards, professional media data, and algorithms. It fills the market awareness gap between development institutions and design-focused organizations. Through continuous content curation, refinement, extraction, and summarization of actual projects and events gathered via user collaboration and big data collection, Designverse Ranking aims to enable the connection of globally acclaimed development institutions and design resource-oriented organizations. It serves as a platform for those pursuing beauty and excellence to connect and showcase their achievements.

Designverse Awards设计宇宙大奖

Designverse Awards设计宇宙大奖是全球首个设计生态大数据研究类奖项，致力于表彰在空间领域（建筑设计/景观设计/室内设计/技术顾问/专业顾问/特色顾问）、产品领域（产品设计/产品品牌）、社会创新领域（品牌/事件）对大设计产业链做出卓越贡献的设计机构、企业、组织、个人，推动全球设计产业可持续发展。

Designverse Awards is the world’s first design ecosystem big data research award, dedicated to honoring design institutions, enterprises, organizations, and individuals that have made outstanding contributions to the greater design industry chain in the fields of space design (architecture, landscape, interior, technical consultancy, professional consultancy, specialized consultancy), product design (product design, product branding), and social innovation (brands, events). The award aims to drive sustainable development across the global design industry.

以 “链接全球设计资源，构建数据驱动的设计价值评估体系” 为核心，依托设计宇宙榜单排名、平台搜索数据及全网舆情分析，聚焦空间设计、产品设计、品牌/大事件三大分类，引领设计产业专业细分，秉承设计行业生态健康正向发展。通过平台内容推广赋能及知识产权保护，为参评机构输入长期品牌成长孵化&咨询服务。大奖支持原创并助力参评机构提升品牌数字化资产价值、获得被行业发现并认可的机会，触摸到更广泛的潜在商机。

With the core mission of "Connecting Global Design Resources to Build a Data-Driven Design Value Evaluation System", Designverse Awards leverages Designverse Ranking, platform search data, and global public sentiment analysis to focus on three categories: Space Design, Product Design, and Brand/Major Events. By leading specialized subdivisions within the design industry, the award upholds the healthy and positive development of the design ecosystem.Through platform content promotion empowerment and intellectual property protection, the award provides long-term brand incubation & consulting services to applicants. It supports originality, helps participants enhance the value of their digital brand assets, secures industry recognition, and unlocks access to broader potential business opportunities.

Designverse Awards设计宇宙大奖作为YoungBird嫩鸟旗下全球设计生态大数据研究& 服务平台内核心产品，由Designverse Ranking设计宇宙榜单在2019年上线不断累积数据和判断依据，在运营三年后升级进化成为Designverse Awards设计宇宙大奖。

Designverse Awards, a core product under YoungBird’s Global Design Ecosystem Big Data Research and Service platform, evolved from Designverse Ranking that was launched in 2019. Over three years of operation, it continuously accumulated data and criteria, culminating in the evolution to the Designverse Awards.

Young Bird Plan嫩鸟计划（2013-2023）十周年

Young Bird Plan嫩鸟计划竞赛品牌是面向全球创意和设计人才的高品质竞赛平台。

自创立以来，连续10年推动了大量关注城市空间与日常生活美学的竞赛设计项目与产品实现，为中国的城市化发展和各行业品牌的产品迭代提供高质量的解决方案并做出贡献，致力于为青年设计力量的崛起创造一切可能，在业界拥有无可替代的影响力。

Young Bird Plan is an international competition platform for global design talents.

For the past nine years since establishment, we have propelled the implementation of design projects and products focusing on urban spaces and life aesthetics. Besides, Young Bird Plan is devoted to pushing the urban development and offering high-quality solutions to product updates. On the other hand, we make every effort to create opportunities for young designers. Young Bird Plan has great influence in the design industry.

Intellectual Property Center知识产权中心（2014年起）

2014年起正式成立，起初作为辅助Young Bird Plan「嫩鸟计划」竞赛的重要服务节点，后续不断完善专业流程及业务范围，在Young Bird Plan十周年之际独立成为YoungBird旗下重要业务板块及服务品牌。

Intellectual Property Center (since 2014)

Formally established in 2014, initially serving as an important service node to support competitions held by Young Bird Plan, the Intellectual Property Center continuously improved its professional process and business scope. On the occasion of the tenth anniversary of Young Bird Plan, it became an independent and important business sector and service brand under YoungBird.

WCM世界校园大师

WCM 世界校园大师的全称是“World Campus Masters 世界校园大师设计作品优选计划”，其中包含「WCM世界校园大师优秀课程作品展」和「WCM世界校园大师课程作品年度优选」两大部分。

旨在鼓励全球青年设计学子分享并参评在校期间设计作品为宗旨，展现不同地域与文化背景下的当代设计新生力量，同时作为导师组打造课题的展示& 交流平台，推进校园的原创和设计思维与全球设计行业及产业发展进行正向的对话，将校园毕设作品及设计人才搭接到世界最具影响力的设计平台和最前沿的设计生态圈，全年逐月不间断持续发声。

World Campus Masters Selective Design Program (short for "WCM") was launched by Young Bird Plan in 2020. This annual program is committed to recognizing the fresh blood of contemporary design through evaluating course works and graduation designs from global young students and designers in different regions and cultures. It encourages original design thinking in campus to conduct a positive dialogue with global design industry, bringing young talents to the world's influential design platform and the cutting-edge design ecosystem.

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YoungBird 嫩鸟

YoungBird 嫩鸟是 Designverse 设计宇宙全生态体系的核心运营主体，深耕全球设计产业链20 年，出身权威设计媒体，历经网络流量媒体和新媒体的行业迭代，始终秉持革新进取的发展理念，现已成为全球设计生态大数据研究中心、产业链内品牌数字资产管理专业服务平台，同时也是设计行业品牌 / 大事件的内容聚合与生态链接核心枢纽。

依托 20 年深厚的行业积淀、专业资源与生态布局，YoungBird 嫩鸟孵化打造了 Designverse 设计宇宙平台、Designverse Ranking 设计宇宙榜单、Designverse Awards 设计宇宙大奖、Young Bird Plan 嫩鸟计划、Intellectual Property Center 知识产权中心、WCM 世界校园大师六大核心品牌产品，凭借多元品牌矩阵的协同发力，持续为设计行业提供资源整合、专业运营、生态链接等全方位服务，推动设计行业全生态信息的标准化、数字化升级，助力设计行业在 AI 时代实现高效的资源匹配与价值传递，持续引领全球设计生态的创新发展。

YoungBird

As the core operator of the entire ecological system of Designverse, YoungBird has been deeply rooted in the global design industry chain for 20 years. Originating from authoritative design media, it has gone through the evolution of internet traffic media and new media, and has always adhered to the development philosophy of innovation and forging ahead. It has now become a global research center for big data of the design ecosystem and a professional service platform for brand digital asset management in the industry chain, as well as a core hub for content aggregation and ecological connection of brands and major events in the design industry.

Based on 20 years of profound industry accumulation, professional resources and ecological layout, YoungBird has incubated and built six core brand products: designverse Platform, Designverse Ranking, Designverse Awards, Young Bird Plan, Intellectual Property Center and World Campus Masters (WCM). Relying on the synergistic efforts of the diversified brand matrix, we continuously provide comprehensive services such as resource integration, professional operation and ecological connection for the design industry, promote the standardization and digital upgrading of the entire ecological information of the design industry, help the design industry achieve efficient resource matching and value transmission in the AI era, and continue to lead the innovative development of the global design ecosystem.